Your Instagram Comments Are Sales. Someone Has to Answer Them.
An AI assistant that replies to comments in public and follows up in DMs — in your voice, in their language, in seconds.
The comment you didn't answer is the sale you didn't make.
Someone comments “how much?” under a post. You see it four hours later, if you catch it at all. By then they have scrolled past, or bought from whoever answered first.
And when you do answer, you answer in public — so your price now sits under the post where anyone can screenshot it, compare it, or use it against you.
Meanwhile the post itself looks abandoned. Comments with no reply tell every other person scrolling that nobody is home.
The fix is not answering faster. It's not having to.
Public reply. Private follow-up.
Two moves, and the second one is the one most businesses never make.
Someone comments on your post
“How much?” “Do you have it in my size?” “Are you open Sunday?” — the questions that arrive when you are with a customer, driving, or asleep.
The assistant replies in public, in seconds
A short, human reply under the comment, in your voice and their language. The post keeps looking alive to everyone else scrolling it, which is the part that compounds.
Then it follows up in a direct message
The real answer — price, availability, the booking link — lands in their DMs instead of sitting in public where anyone can screenshot it.
And it keeps the conversation going
If they reply, the same assistant answers from your actual prices, hours and policies. When it needs you, it hands the thread over with the full context.
It runs on your own Instagram account, through Meta's official business tools. You share access during setup — the same step you already take for your Facebook Page — and you can withdraw it whenever you want.
What you get
Comment replies on your posts and Reels
Answered in seconds, in your voice, in the language the customer wrote in
Direct message follow-up
Moves the real answer — pricing, availability, next step — off the public feed and into a private conversation
Instagram DMs answered too
Not just comments. Someone who messages your account directly gets the same assistant
Built from your business
Your products, prices, hours and policies. It answers only from the information you approve, and when it isn't sure it hands the customer to you
Bilingual (EN/ES)
Switches automatically based on what the customer writes — no setting to toggle
Human handoff
Escalates to you with the whole thread when the conversation genuinely needs a person
The same assistant you already have
One brain across Messenger, Instagram and your website. Update it once and every channel changes
Weekly report
What people are asking under your posts, what converted, what content is missing
What it doesn't do
- —Posting to Instagram, writing captions, or running your content calendar — the assistant answers, it does not publish
- —Paid Instagram ad management
- —A guaranteed DM to every single commenter — Instagram limits private replies to one per comment, inside a set window, and we work inside that rather than pretending it does not exist
- —Recovering conversations that happened before setup
Best for
- Retail, boutique and product businesses where posts collect “how much?” comments
- Anyone whose Instagram is busier than their Facebook Page
- Businesses running promotions or launches that spike comment volume
- Owners who already answer DMs at 10pm and want that hour back
Included in the Premium plan — $229 USD/mo ($3,490 MXN + IVA in Mexico), alongside your website chatbot, WhatsApp reminders and the weekly local SEO report. Fully managed: setup, training, weekly reports and monthly tuning. No setup fee. No contract.
Free 1-week trial. Cancel anytime.
Related reading
- Your Chapalita boutique doesn't stop. Your answers shouldn't either
How a boutique in Chapalita answers customers on Instagram and Messenger without hiring anyone.
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